By Bjorn Fehrm
January 17, 2017, © Leeham Co.: Boeing has given its sales team the “authority to offer” the 737 MAX 10. The aircraft is a stretched version of the 737 MAX 9, designed to compete more successfully with Airbus A321neo.
Boeing worked on the variant for the last year. It started off as a more ambitious change over the 737 MAX 9, but it turned out too expensive and would have taken too long to get to market. The variant that Boeing now offers to airlines is a simple stretch of the 737 MAX 9.
The backing down to a stretched MAX 9 solves the cost and timing problem, but will it solve the competitiveness problem? We make a first analysis.