Leeham News and Analysis
There's more to real news than a news release.
Virgin America does have some attractive attributes
March 29, 2016, © Leeham Co.: A report that JetBlue and Alaska Airlines submitted bids to buy Virgin America spurs the thought: this isn’t as wacky as it appears on the surface. When news emerged last week that… Read More
Alaska Air’s brand refresh after 25 years
Jan. 25, 2016: Alaska Airlines announced its first rebranding in 25 years today, revealing a new livery and new logo font. The airline is in a fierce battle with Delta Air Lines, as the latter develops Seattle into… Read More
Pontifications: Qatar Air adds US service, US airlines ramp up whining
May 11, 2015: Qatar Airways is going to add service to three more US cities and the US airlines don’t like it. That’s too bad. We’ve heard this story before. First, it was the proposed deregulation of the… Read More
Pontifications: Alaska Air vs Sea-Tac Airport
Alaska Air vs Sea-Tac Airport: As if Alaska Airlines doesn’t have enough to do fending off Delta Air Lines, the Port of Seattle, owner of the Sea-Tac International Airport, wants to build a new International Arrival Facility (IAF)… Read More
ISTAT: Airlines look at the market and explain differences between the past and today
March 9, 2015: The top four players now are acting differently than previous eras, focusing on profits and return on capital instead of market share, says Mark Eliasen, vice president of finance and treasurer of Alaska Airlines. Alaska… Read More
Delta looks to double Seattle gates as wide-body decision nears
Delta Air Lines wants to double the number of its gates at Seattle, potentially allowing more than 300 flights a day, Bloomberg News reports. The story appeared just weeks before Delta will make its decision whether to order… Read More
Odds and Ends: MTU on A380; lessons learned; Alaska Air v Delta; GOL looking for airplanes; Boeing downgrade and upgrade
MTU on A380: The German company MTU, which is a key supplier on a variety of Airbus and Boeing engines, questions the potential market for an A380neo, according to this article from Reuters. Our Market Intelligence indicates Airbus… Read More