Boeing MOM airliner; market coverage

By Bjorn Fehrm

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Introduction

12 April, 2015: In our study of the options for Boeing’s market study called Middle of the Market (MOM), we could conclude that the most likely aircraft to cover their 200-250 seat 4750nm range requirement would be a seven abreast twin aisle aircraft using their patented new oval construction, thereby saving weight and drag.

After finishing the series, Readers requested that we conclude the work by showing what market segment a family of such airliners would cover and how they would relate to the Boeing 787-8. As it is pretty straight forward to see with our aircraft performance model how much of a range of aircraft variants one can make from one base development of aircraft and engine, we decided to fulfill the wish from our Readers.

We have therefore looked at how far the concept MOM airliner could be stretched and what segment in the market would be covered by it. We also studied how much such a family would encroach on Boeing’s 787 Dreamliner market.

Summary

  • A base design such as our proposed MOM dual aisle airliner can typically cover a market of 30-40 seat increments per model.
  • Limiting factors are the base models wing area and span, together with engine sizing. Much depends on the engine’s stretch capability.
  • A MOM airliner family would compete with the 787-8 for short- and mid-haul traffic, there presenting a more economical alternative. The Dreamliner would have long-haul for itself.

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Next Gen turboprop R&D continues at Pratt & Whitney

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Introduction

Maria Della Posta, SVP Sales and Marketing, Pratt & Whitney Canada

April 5, 2015, c. Leeham Co. Pratt & Whitney Canada (PWC) continues to develop the next generation turbo prop engine despite little interest from Bombardier for a replacement for its slow-selling Q400 or from Airbus, 50% owner of ATR, dominant producer of this type of aircraft.

Maria Della Posta, SVP of sales and marketing, said PWC is confident demand will prevail over the current lack of interest to see a new airplane program launched as early as 2016 or 2017–though she hedges that this could slip a year or two.

Summary

  • In the meantime, PWC continues to undertake Performance Improvement Packages (PIPs) for its ubiquitous PW100 series that is now in its 38th iteration.
  • Emerging market ambitions could create new opportunities for PWC to put its next engine on new entrant turbo prop producers.
  • Airlines seek a new, larger turbo prop than the Q400 and ATR 72.

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Pratt & Whitney looks to MOM and beyond-Part 1

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Introduction

April 2, 2015, c. Leeham Co.: Even as Pratt & Whitney prepares for the entry-into-service of its new

Alan Epstein, vice president of technology and environment, Pratt & Whitney

Geared Turbo Fan engine on the Airbus A320neo, it’s looking ahead to the most likely all new airplane that could be launched as early as 2018 with an EIS in 2025: the Middle of the Market (MOM) airplane, also most popularly known the as Boeing 757 replacement.

Except that this new airplane really isn’t a 757 replacement, but one that is more accurately a replacement for the Boeing 767-200 or the Airbus A300: a twin aisle, 250 passenger airplane with 4,000nm-5,000nm range.

Alan Epstein, vice president of technology and environment for Pratt & Whitney, believe a derivative of the GTF will be on this new airplane.

Summary

  • The next new airplane will be lighter and capable of using smaller engines than those used on the 767-200 and A300.
  • The MOM will look much like today’s tube-and-wing airplanes.
  • The GTF by then will be 8%-10% more efficient than today’s GTF.
  • Geared engines will become more common.

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Bombardier CS300 analysis vs A319neo, 737-7

By Bjorn Fehrm

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Introduction

March 29, 2015, c. Leeham Co: Bombardier’s big bet in the aeronautics sector, CSeries, is well into flight testing, now more than half way toward the 2,400 hours required by Transport Canada before certification can be granted. The first aircraft to be certified will be the smaller 110 seat CS100 but the market is most interested in the larger 135 seat CS300, which has 63% of present orders and commitments, Figure 1.

CS300

Figure 1. Cseries largest model, CS300. Source: Bombardier.

Bombardier’s new CEO, Alan Bellemare, told reporters last week that the CS100 would be certified during 2015 with entry into service slipping into 2016. The CS300, which is a direct challenger to Airbus’ A319neo and Boeing’s 737-7, should follow six months after CS100. With the CS300 in flight testing and going into service next summer, we decided to have a deeper look at CS300 and its competitors.

Summary

  • A319 and 737-7 are shrinks of the market’s preferred models, A320 and 737-8, and as such not the most efficient models.
  • The CS300 is the series center-point and it shows. The modern design beats the Airbus and Boeing designs on most counts.
  • Part of the modern concepts in CSeries is the well-conceived Pratt & Whitney PW1000G geared turbofan.
  • PW’s 73 in fan version of the PW1000G for CSeries is slightly less efficient that the 81 in version for A319neo but CS300 lower weight makes sure this is more than compensated for.

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Challenges working against A330ceo production goal

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Introduction

March 23, 2015, c. Leeham Co. Airbus faces a production gap for the A330ceo and has twice announced reductions in the rate: first, from 10/mo to 9/mo in 4Q2015 and then again to 6/mo in 1Q2016.

Despite confidence expressed by John Leahy, chief operating officer-customers, that rate six will be maintained going into production of the successor A330neo, we think the production gap is great enough that another rate cut might be necessary.

Summary

  • Filling the production gap depends in part on converting options and letters of intent into firm orders and obtaining a significant number of firm orders between now and when the A330neo enters service in 2018.
  • We see a need for more than 100 orders between now and 2018.
  • The A330 Regional has yet to land a single order, but an Airbus official says don’t count it out.

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Challenges working against 777 Classic production goal

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Introduction

March 22, 2015, c. Leeham Co.: The aerospace analyst team at Wells Fargo last Thursday predicted a production rate cut for the Boeing 777 Classic despite continued statements by Boeing it will maintain production at the current 100/yr.

“We remain skeptical that Boeing will be able to sustain 777 production at 8.3/mo (100/yr) through 2020,” Wells Fargo’s Sam Pearlstein wrote.

Pearlstein predicts a rate cut in 2017 to 7/mo. We believe rates will eventually fall to 5/mo by the time the production airplanes for the 777-9 begins in 2018 for 2020 entry-into-service. (Boeing hopes to advance EIS to 4Q2019, according to our Market Intelligence).

Wells Fargo cites several reasons for its conclusion about the 777 Classic. We have some additional information gleaned from Market Intelligence that cast some unexpected challenges for Boeing to achieve its goal of selling 40-60 Classics per year.

Summary

  • A few 2016 delivery slots haven’t been placed by lessors.
  • Given two-year lead time for Buyer Furnished Equipment, timing is becoming critical for some deliveries.
  • BFE issues are focused on seat manufacturers’ shortfall.
  • Freighter sales needed to fill early slots.

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Redefining the 757 replacement: Requirement for the 225/5000 Sector, Part 6.

By Bjorn Fehrm

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Introduction

18 March 2015, c. Leeham Co: In Part 1 of of this series we investigated the market sector 225/5000, which is our name for the market segment beyond the capacity of single aisles A320 and 737 aircraft. Boeing calls this Middle Of the Market, MOM, and is studying which aircraft type would best cover this segment.

In Part 5 of the series we concluded that beyond 220 seats a dual aisle aircraft can be competitive as it can increase utilization due to shorter ground turn-around time. We now conclude the investigation by looking at what Airbus response can be based on a further developed A320 and how it would stack up against optimized seven abreast dual aisle alternatives from Boeing’s MOM study, one of these using Boeing’s patented elliptical fuselage, Figure 1.

MOM, NSA, NLT, A322 cross section2

Figure 1. Compared cross sections for MOM market. Source: Leeham Co.

Summary

  • The rational further stretch of Airbus A321LR is a re-winged/re-engined A322 with 30-40 more passengers, or five to seven additional rows.
  • We compare this development with optimized models from our MOM studies and the A321LR.
  • For the comparison we focus on efficiency in weight, drag and fuel for the different alternatives. How competitive will a stretched A321 be and how close in weight and drag comes an elliptical MOM model?

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Rebuilding confidence at Bombardier

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  • This week the Malay government announced an order for 20 CSeries CS100s. for a new airline.

Introduction

March 17, 2015: c. Leeham Co. Turmoil at Bombardier, both financial and with the departure of several key personnel, caused a crisis in confidence among customers and shareholders. The stock price took a tumble and some Canadian aerospace analysts, and the few on Wall Street who also follow the stock, have become increasingly pessimistic. Leeham News and Comment published a long analysis after Ray Jones departed Bombardier Commercial Aircraft in a surprise move, the latest in a series of top-level departures at the unit. Market reaction was decidedly negative.

CEO Pierre Beaudoin stepped up February 12 to executive chairman, relinquishing the chief executive title of Bombardier to Alain Bellemare, a veteran of Pratt & Whitney whose appointment was generally well received.

Still, customers we talked with continue to be cautious. One has a wait-and-see about what Bellemare will be able to achieve, and how soon. This customer believes Bellemare has until the Paris Air Show in June to show some tangible progress.

Another customer was considerably more upbeat, viewing the appointment as a major change in the company for the better.

Canadian analysts were positive about the management changes, in part because the market has lost confidence in the Beaudoin management and in part because Bellemare and his PW experience are viewed as heavy-weight.

Ross Mitchell Fleigerfaust 2

Ross Mitchell, vice president of Business Acquisitions and Commercial Aircraft, Bombardier. Source: Fleigerfaust.

We sat down with Ross Mitchell, vice president of Business Acquisitions and Commercial Aircraft for Bombardier, at the ISTAT conference last week in Phoenix for a wide-ranging interview. Here is Part 1.

Summary

  • Bombardier needs to restore confidence in the market after all the turmoil. How will this be accomplished?
  • Will Alain Bellemare have the flexibility and freedom to do what needs to be done?
  • Organizational restructuring has already made some progress.
  • The financings are a positive.

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This is a pivotal year for the A380 as Airbus considers neo, PIPs

Introduction

March 15, 2015: This is a pivotal year for the future of the Airbus A380.

Tim Clark, the president of Emirates Airline, increased the pressure for development of an A380neo when he said he’d buy up to 200 of the prospective re-engined airplane, potentially doubling the number of neos he previously said he’d buy.

It was widely expected that if Airbus proceeds with a neo, Rolls-Royce will provide the engine. Market Intelligence, however, indicates development of the Advance engine may be running into challenges. Airbus is now talking with Engine Alliance about upgrades to the GP7200.

Summary

  • Customers take wait-and-see approach to prospect of a New Engine Option.
  • Mixing engine types a consideration for some.
  • Some at Boeing quietly rooting for Airbus to proceed.

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Redefining the 757 replacement: Requirement for the 225/5000 Sector, Part 5.

By Bjorn Fehrm

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Introduction

11 March 2015, c. Leeham Co: After having analyzed the different alternatives which would be available to Boeing for its Middle Of the Market, MOM, studies and having singled out the most competitive configurations, we will now add revenue to the equation. In the work to establish Cash and Direct Operating Costs for the aircraft, we saw which variant had the best cost for a certain capacity and utilization. We could not see which aircraft would be the most profitable however; this requires that we bring in the revenue side.

Revenue management analysis of different aircraft types on an airlines network is a science in it selves. Sophisticated fare class strategies with connected marketing activities makes such studies elaborate and beyond the scope of our analysis. Our primary goal is to understand the difference in operational  efficiency of a single versus dual aisle aircraft with the same seating capacity. For this, a simpler average margin concept will work that shows us the effects of single versus dual aisle for aircraft margins in the MOM segment.

Summary

  • We select based on Cash and Direct Operating Costs the best aircraft for the different market segments.
  • To understand the revenue earning capability of the different alternatives we introduce a revenue model which takes into account aircraft utilization.
  • With the costs and the revenue side represented we can develop a good understanding for the cross over between single and dual aisle for MOM.
  • We will use this knowledge as we subsequently look into Airbus response to what Boeing would bring to the market.

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