Boeing’s BHAG: Is $50bn Service Revenue Goal Achievable?

 Special to Leeham News and Comment By Kevin Michaels, Managing Director, AeroDynamic Advisory Business gurus Jim Collins and Jerry Porras coined the phrase “Big Hairy Audacious Goal” (BHAG) to describe a business objective which is highly ambitious, galvanizes… Read More

Boeing announces 2017 job cuts

Dec. 20, 2016: Boeing yesterday announced a new round of job cuts, hoping that these will come from retirements voluntary buyouts–but it did not rule out involuntary layoffs. No number was given by Boeing for the workforce reduction…. Read More

Top 10 Leeham News stories of 2016

 Dec. 15, 2016, © Leeham Co.: The story about a Boeing official who asserted that the Airbus widebody strategy is a “mess” proved to be LNC’s most read story of 2016. Our second most-read story is why the… Read More

Pontifications: More job cuts coming at Airbus, Boeing

Dec. 12, 2016, © Leeham Co.: Airbus and Boeing continue to cut costs with internal reorganizations. These are needed efforts. And they trickle down to the supply chain. The new CEO at Boeing Commercial Airplanes, Kevin McAllister, is… Read More

Pontifications: A fresh perspective at Boeing Commercial is sorely needed

Nov. 28, 2016, © Leeham Co.: Boeing last week named an outsider, Kevin McAllister, as the chief executive officer of Boeing Commercial Aircraft (BCA). I think this has the potential to be an invigorating move. McAllister comes to… Read More

Boeing aims to triple services unit; exec changes support goal

Nov. 22, 2016, © Leeham Co.: Boeing hopes to triple its global services businesses from $15bn in revenues to nearly $50bn in the next five years. A corresponding increase is targeted in market share from today’s 7% in… Read More

Boeing’s Conner steps down, successor named from GE Aviation

Nov. 21, 2016: Boeing today announced that Ray Conner will retire as CEO of Boeing Commercial Airplanes well ahead of his Dec. 31, 2017, contract date. Kevin McAllister of GE Aviation Services was named as his successor. Boeing… Read More