Leeham News and Analysis
There's more to real news than a news release.
Dueling market forecasts for the VLA sector
June 16, 2015, Paris Air Show, c. Leeham Co. Dueling forecasts between 
Airbus and Boeing became a bit of a sideshow yesterday, with the differing projections for the Very Large Aircraft (VLA) market coming up at the Airbus Global Market Forecast press conference and in our interview with Kiran Rao, EVP Marketing and Strategy for Airbus.
John Leahy, chief operating officer for customers, continued to project a 20-year demand for the VLA-Passenger sector at 1,200. Boeing’s forecast for the VLA sector, including freighters, is 540.
Airbus on orders this year: You ain’t seen nothing yet
June 15, 2015, Paris Air Show, c. Leeham Co. Boeing predicts 1:1 book:bill (orders to deliveries) this year.
For Airbus, you ain’t seen nothing yet. And it’s not even super-salesman, super-optimist John Leahy doing the talking.
Kiran Rao, EVP Marketing and Strategy, said that after a slow first half of the year, Airbus will come on strong in the second half with a book:bill much greater than 1:1.
Kiran Rao, EVP-Market and Strategy for Airbus
Rao wouldn’t be drawn into a more definitive guidance, however.
Although sales by Airbus and Boeing have been modest this year, Rao scoffed at the suggestion the industry is entering an order trough.
“I’d start by saying you’re not seeing a decline yet. What you see is we have a nice, gentle start to the year and then we usually have a little bit of an uptick toward the end of the year. The year is not over yet, so don’t write anything off yet,” he said. “We’ve got some surprises in store before the end of the year. Not for the [Paris Air] show.”
Airbus COO faces production challenge vs bulging order book
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Introduction
June 15, 2015, Paris Air Show, c. Leeham Co. Airbus, like Boeing, is faced with an embarrassment of riches: too many 
orders for the A320 and A350 production rates that have been announced. There’s pressure from the top commercial officer to hike rates, but the president and chief operating officer says not so fast.
Tom Williams was elevated to the presidency only a few
months ago from his position as EVP-Programs, where he was in charge of production and the Airbus supply chain. Williams, a Scotsman and the first non-French or non-German to be president and COO of Airbus Commercial, ruefully observes he didn’t give up the production and supply chain duties with his new title.
Although Williams agrees with John Leahy, chief operating officer-customers, that demand indicates higher rates are needed for the A320 and A350, the demands on the supply chain for Airbus, as well as the other airframers, also demands caution.
- Summary
- Decision end of this year or early next on A380 production rates.
- A380neo launch aid reported—but it’s premature.
- No decision yet on greater than 50 A320 production rate per month.
- Pondering hike in A350 production rate beyond the 10/mo announced.
- Cabin suppliers a top concern.
Pontifications: National policy, national security
By Scott Hamilton
June 15, 2015, c. Leeham Co. The battle between the the Big Three US carriers, American Airlines, Delta Air Lines and United Airlines, vs the Big Three Middle Eastern carriers, Emirates Airline, Etihad Airways and Qatar Airways, was a big over-hang at the 71st International Air Transportation Assn. Annual General Assembly last week.
The US3 charge that the ME3 have received around $42bn in subsidies and claim continued government support put them at a disadvantage. Loads of information has been reported, with claims and counter-claims going back and forth. But the IATA conference attendees, including members of the media, were looking for sparks to fly between Doug Parker, CEO of American Airlines, who was on a couple of panels and who was voted president of IATA for the next year, Tim Clark, president of Emirates and Akbar Al-Baker, CEO of Qatar.
Hot competition in Middle East, Airframe analysis.
By Bjorn Fehrm
Introduction
June 15, 2015, C. Leeham Co: We have previously written about the interview with Emirates Airline President and COO, Tim Clark, where he says that in the present competition for Emirates’ medium haul 330 seaters, one can see that the extreme hot conditions for Dubai International Airport can cause trouble for aircraft which are dimensioned for normal airport conditions. This will hit a dedicated medium-haul aircraft like the Boeing 787-10 harder than a long-haul aircraft turned medium-haul like the Airbus A350-900.
The latter is designed to take-off with higher weights and has therefore a larger wing and stronger engines; it has more margins in a medium-haul mission. We looked at how the engines react to hot conditions last week and will now look at the airframes.
Summary:
- The airframes have in principal three limitations for hot takeoffs:
- Balanced field length (includes the safety precautions for losing an engine)
- Brake energy absorption restrictions for an aborted take-off
- Tire speed restrictions
- The 787-10 is an optimized mid-range design. In the hot climate of Dubai it has less margins for a take-off with a large payload for a typical flight than a long range design like A350-900.
- We explore where those limits are and how they can affect daily operations.
“7M7” MOM means opportunities all around US
The prospect that Boeing may launch the so-called Middle of the Market (MOM) airplane seems to be gaining ground.
We’ve reported previously that our Market Intelligence suggests the MOM would be launched in 2017 or 2018 with an entry into service seven years later.
In an interview with Air Lease Corp president John Plueger, he outlined why Boeing has to proceed with the MOM–the response to the 737-9 MAX has been disappointing. We also reported in our interview with Airbus CEO Fabrice Bregier he doesn’t believe a MOM is needed, that the A321neo and A321LR fill the bill. Clearly he is looking at this from a different perspective than from Boeing’s current dilemma.
On the eve of the Paris Air Show, Jon Ostrower of The Wall Street Journal reported that Boeing sees a demand for MOM.
The prospect of a launch of what we’ll for now call the “7M7” (for MOM, obviously), presents opportunities all around the US. And potential anguish for Washington State and Boeing’s local unions.