Bjorn’s Corner: Airbus about Urban Air Mobility: Stop dreaming, Start making

By Bjorn Fehrm

May 24, 2019, ©. Leeham News: “Stop dreaming, Start making” was the angle of Airbus responsible for Urban Air Mobility (UAM), Eduardo Dominguez Puerta, presenting during Airbus Innovation days in Toulouse this week.

He also said, over 90% of the present UAM projects will not make it into a certified operational platform. Here’s why.

Figure 1. The motivation for Urban Air Mobility is strong. Source: Airbus.

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Tariff threats, China certification issues slow A220 sales

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May 23, 2019, © Leeham News, Toulouse: Airbus took over majority interest the Bombardier C Series July 1 last year. The company immediately announced 120 orders for the CS300, renamed the A220-300, at the Farnborough Air Show, but the deals had been in the works with Bombardier before the takeover.

Another flurry of orders was announced at the end of last year.

Since then, virtually nothing.

Tuesday at the Airbus Innovation Days, Chief Commercial Officer Christian Scherer said the threat of tariffs in the US and the lack of certification in China effectively shuts out two thirds of the world market to the A220.

Monday, tensions between Canada and the US eased a bit when the Trump Administration removed tariffs on Canadian steel and aluminum. But Airbus remains a Trump target at the World Trade Organization over outstanding claims against Airbus for the A380 and A350.

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A380 was success for Airbus, says new CEO

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May 22, 2019, © Leeham News, Toulouse: The A380 is a success for Airbus despite being forced by the lack of market demand to decide to close the program in 2021, well short of break-even sales.

Guillaume Faury

Guillaume Faury

Guillaume Faury, who took over as CEO in April from retiring Tom Enders, said at the Airbus Innovation Days pre-Paris Air Show briefing yesterday, that the A380 led the path to the successful development and production of the successful A350 and the transformation of Airbus into it is today.

Enders in February decided to end the program, which struggled for years to find buyers for the aircraft in an industry where airline preference shifted from bigger to smaller airplanes.

Faury, however, did not answer a question from Reuters’ aerospace reporter Tim Hepher that if Airbus considers the A380 a success why it refuses to repay German launch aid of more than $600m.

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NMA is a briar patch, top Airbus salesman says

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May 21, 2019, © Leeham News, Toulouse: The chief commercial officer for Airbus half hopes Boeing will step into a briar patch and launch its long-discussed New Midmarket Airplane, but the real message is clear: leave well enough alone.

Left unsaid it Airbus doesn’t want to have to launch a new airplane of its own.

Christian Scherer, the chief commercial officer for Airbus, said he wouldn’t speak for Boeing when asked if Boeing “has” to launch the NMA because of the declining market share of the 737 MAX vs the A321neo and inferior range and field performance of the -9/10 MAXes. He questioned Boeing’s own position about the NMA.

He made these remarks on the sidelines of the annual Airbus Innovation Days pre-air show briefings.

“I’m not sure they have a unified position on it. What I want to say is that we are in a very competitive duopoly, which is great for our customers,” he said. “There’s competition everywhere. You don’t have to dominate one segment or the other segment. There’s quite healthy business in it for Boeing on the 737. There’s quite healthy business in it on bigger airplanes. I’m not sure they have to do anything. Do they want to do something? Yeah, maybe.”

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Airbus has the “rock” and “hard place” for Boeing NMA

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May 21, 2019, © Leeham News: Airbus has a “rock” and a “hard place” facing any manufacturer that might want to bring a new airplane to the market.

So says Christian Scherer, chief commercial officer of Airbus, who made the declaration at the first day of the Airbus Innovations Days pre-Paris Air Show briefings today.

He called the A321neo the “rock” and the A330-800 the “hard place.”

His oblique reference to another manufacturer was, of course, Boeing and its prospective New Midmarket Airplane, or NMA.

Boeing was widely expected to announce Authority to Offer the NMA for sale during the Paris Air Show next month. The 737 MAX crisis understood to put off this decision until the MAX is returned to service.

In the Middle of the Market, there “isn’t a one solution fits all. Airbus has by far the most competitive solution,” Scherer said. In this market space, a flexible solution is required,” he said.” The A320/321 offers single aisle economics approaching wide-body range. The A330-800 is re-engined, providing Airbus a left-hook, right-hook solution.

These mature programs give Airbus the pricing flexibility.

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How Boeing named, promoted the MAX in early days

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Introduction

May 16, 2019, © Leeham News: As a Congressional investigation into the Federal Aviation Administration’s oversight and certification of the Boeing 737 MAX development ramps up, LNA dipped into its archives to review what the company was telling the public.

The MAX was hastily launched in July 2011, when American Airlines informed Boeing it was about to place a record-setting order for nearly 500 airplanes. Airbus was lined up to snare it all with the A320ceo and neo families unless Boeing could make a credible offer.

Within 48 hours, Jim McNerney, then-CEO of Boeing, made the decision to launch the re-engined design of the 737. This later was branded the MAX.

It was a plane Boeing designed but didn’t want to build.

Once launched, Boeing had to play catch up to Airbus, which had a seven month lead with its neo. The public messaging was long on bashing the A320. There were few technical details presented in public, but the basis for what’s become in focus today after two fatal crashes was there.

Summary
  • Boeing promoted commonality between NG and MAX.
  • Making a virtue of basic design.
  • Integrating the larger engines.
  • Promoting the same simulators.

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FAA prepared to act alone to lift MAX grounding

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Introduction

May 9, 2019, © Leeham News: Boeing hopes that the Federal Aviation Administration will lift its grounding order for the 737 MAX as early as next month. It is prepared to act alone, LNA has confirmed, rather than waiting for a consensus from global regulations.

Some airlines and aerospace financial analysts, as well as others like LNA, consultants and observers, wonder if global regulators will agree with the FAA or move more slowly.

The FAA already initially concluded simulator training won’t be necessary for pilots to understand the now-infamous MCAS system and its upgrades. After one round of comments for the proposal, which is common in the FAA process, the agency is accepting a second round of comments.

Transport Canada, however, already indicated it wants simulator training before lifting the grounding order affecting nearly four dozen MAXes at Canada’s two largest airlines, Air Canada and Westjet.

Other agencies haven’t publicly weighed in.

There were some reports the FAA may wait for all regulators to agree before lifting the grounding order.

But LNA confirmed the FAA will act on its own review, while fully briefing global regulators, who will make their own decisions.

Summary
  • “Regulatory power grab” in focus, writes aerospace analyst.
  • Some hope for early lifting of grounding order, others don’t see return to service until September.
  • Is the Joint Authorities Technical Review panel the precursor to a new global regulator for certification?

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The decline and fall of Bombardier

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Introduction

May 6, 2019, © Leeham News: Bombardier was once the leader in providing regional airliners to the industry.

Today, it’s all but exited the industry.

With the announcement that its Belfast manufacturing facility and a smaller one in Morocco are for sale, only the CRJ regional airliner remains.

Expectations are that that, too, will be gone before too long. Bombardier has been weighing its “strategic options” of the CRJ since last year, when it agreed to sell the Q400 turboprop to Canada’s Viking Air. This deal is to close mid-year.

Here’s a look back how Bombardier went from a leader to an also-ran.

Summary
  • Bombardier pioneered the regional jetliner and dominated the turboprop sector.
  • Embraer surpassed the former and ATR the latter.
  • A bold move to jump into the lower end of the market dominated by Airbus and Boeing, coupled with bad management and over-extending the balance sheet, nearly bankrupted the company.

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Bjorn’s Corner: Bombardier selling off unique CSeries technology

By Bjorn Fehrm

May 06, 2019, ©. Leeham News: Bombardier’s CEO, Alain Bellemare announced yesterday the company will streamline to a Train and Business jet company.

This means there is no longer place for a Commercial aircraft division nor its Aerostructures parts in Belfast and Morocco serving these aircraft.

Figure 1. The CSeries/A220 Carbon Fiber Reinforced Polymer (CFRP) wing. Source: Bombardier.

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Ascend takes a close look at MAX values, future

April 30, 2019: Aviation consultancy Ascend took a close look at the Boeing 737 MAX in a 30 minute Youtube video.

The consultancy begins and ends the video talking about other airplanes, but the middle focuses on the MAX, lease rates, values and considerations about the grounding.

The video is below.

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