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Introduction
April 28, 2015, c. Leeham Co. Goldman Sachs over the weekend issued a research note, Is the new aircraft supply/demand equation nearing a tipping point?
GS cited the recent United and American airlines actions involving the Boeing 787 and Boeing 777 and other fleet activity or inactivity at Lufthansa Airlines and Virgin Atlantic as harbingers for its thesis.
Goldman has a Sell rating on Boeing stock, based on its belief the demand is leveling off and announced production rate increases by Airbus and Boeing will lead to oversupply.
Summary
By Bjorn Fehrm
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Introduction
26 April 2015, C. Leeham Co: With Emirates Airlines deciding for Rolls-Royce Trent 900 engines for its 50 new A380s and admitting that it would accept that this could be for all of them if Airbus does not proceed with an A380neo, the time has come to look at how much incremental improvements can be brought on the present A380.
Our proprietary aircraft model is particularly suited for such studies as we can change any parameter and read the result off the efficiency scale. We can also play with the aircraft’s configuration and see what effect it will have. Based on Emirates’ new configuration of A380s equipped with the Trent 900 engine, we have checked what incremental improvements are doable and what would they bring.
Summary
April 20, 2015, c. Leeham Co. A news item last week caught my eye about the Defense Department, defense spending and recapitalizing the US Armed Forces.
I don’t normally follow defense items at Leeham News and Comment. LNC is pretty much all-commercial, all the time. I’ve stepped outside this to follow commercially-derived air force tankers (Boeing 767, Airbus A330) and the P-8 Poseidon (the Boeing 737). I took rides on Trident nuclear ballistic missile subs and reported thusly. But this news article, which came about two weeks after my visit to Wall Street where some defense programs were discussed, prompts me to ask: Since we can’t afford the monies required to recapitalize the Armed Forces, what do we do?
I’m going to throw some ideas out and see where they land. I have no doubt some will be blasphemy. But here goes. Read more
Introduction
16 April 2015, C. Leeham Co: As described last week, I was asked if I wanted to fly an modern airliner later in the spring and you can guess my answer! Having accepted the challenge, it was time to think about how to get ready. Even though the flying I once learned would sit, modern airliner flying is 90% about the procedures and how these make the transportation of passengers safer and more reliable.
This is something different than just flying the around in the aircraft. It is all about how the aircraft manufacturer has created an environment for consistency, economy and safety and how the goalposts in these dimensions gets moved further and further out. That is what we should test.
I cannot reveal what aircraft it will be, but my tools for training will give away the general type. I am right now using Airbus flight simulators and manuals to refresh my flying and learn the procedures used. Read more
Rolls-Royce, in a major upset, won the Emirates Airlines order to power 50 Airbus A380s ordered in November 2013. The win displaces Engine Alliance, which to now has been the sole-source provider for EK’s A380s.
Two sources confirmed the RR win. RR and Airbus did not comment on the win. EK and RR have not made any announcement. EA also did not comment.
According to one source, EK determined the RR Trent 900 was determined to be up to 4% more efficient than EA. But it’s unclear if there were other factors involved. Read more
By Bjorn Fehrm
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Introduction
12 April, 2015: In our study of the options for Boeing’s market study called Middle of the Market (MOM), we could conclude that the most likely aircraft to cover their 200-250 seat 4750nm range requirement would be a seven abreast twin aisle aircraft using their patented new oval construction, thereby saving weight and drag.
After finishing the series, Readers requested that we conclude the work by showing what market segment a family of such airliners would cover and how they would relate to the Boeing 787-8. As it is pretty straight forward to see with our aircraft performance model how much of a range of aircraft variants one can make from one base development of aircraft and engine, we decided to fulfill the wish from our Readers.
We have therefore looked at how far the concept MOM airliner could be stretched and what segment in the market would be covered by it. We also studied how much such a family would encroach on Boeing’s 787 Dreamliner market.
Summary
April 8, 2015: Airbus will unveil a new concept at the international Hamburg interiors convention next week call “Choice” for the economy cabin.
The concept is intended to further segment the traveling public demand and increase revenue for airlines.
Chris Emerson, SVP-Marketing, Airbus. Photo: Airbus.
While the concept isn’t entirely new—it’s a four-class configuration, including business class, and some airlines are moving in this direction already—Airbus is formalizing the marketing concept, which officials believe give it a competitive advantage over Boeing’s wide-body products.
The Choice concept includes Budget Economy, Comfort Economy, Premium Economy and Business Class.
Christopher Emerson, Senior Vice President-Marketing, said that 10% of Airbus operators use maximum capacity in the Airbus wide-body fleet vs 60% for Boeing’s wide-bodies. This gives Airbus operators flexibility to configure cabins in a way to cater to different passenger demands and maximize revenue, he said. Read more