Cost cuts remains priority, challenge at Boeing

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 Introduction

Dennis Muilenburg, president and CEO of The Boeing Co., from July 1. Photo via Google images.

June 29, 2015, © Leeham Co. Cost control is going to be one of the top priorities of Dennis Muilenburg, the new chief executive officer of The Boeing Co.

Muilenburg, the president and chief operating officer for the past 18 months, was named last Tuesday CEO. Current chairman and CEO Jim McNerney relinquishes the latter title on July 1 but remains chairman.

We outlined many of the challenges Muilenburg faces as CEO in this post from January. Now that it’s official, an update is in order.

Summary

  • Deferred production costs on the 787 continue to weigh down the company.
  • Pricing pressure from the Airbus A330neo add to the 787’s woes.
  • Production gaps for the 747-8, despite the announcement last week to lower rates from 15/yr to 12/yr in March next year, and the 777 Classic remain a major concern.
  • The 737-9 MAX is failing to contribute its share to support profits and Free Cash Flow (FCF).
  • Pressure to sell the 777 Classic is lowering prices, profits and cash flow on this line.
  • Boeing’s commitment to huge stock buybacks for shareholders requires strategies to boost cash flow.

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Pontifications: Passenger experience and the WOW factor

By Scott Hamiltn

By Scott Hamilton

June 29, 2015, © Leeham Co. Back on June 1, I wrote in this column I had yet to experience traveling on the Airbus A380, which entered service in 2007. The A380 doesn’t serve Seattle, where I live, and I really didn’t have a desire to add hours and a connection to my travels just to fly the A380 if I could go non-stop. Note that this is precisely the argument advanced by Boeing, but this is a coincidence. I have yet to fly on the Boeing 787, either, and it does fly into Seattle from Asia.

A reader Tweeted to me his incredulity that in all these years I hadn’t flown the A380. I replied, All in good time. I knew when I wrote that I would be returning from the Paris Air Show on an A380 via Los Angeles. The time had come for me to experience the airplane. (Interestingly, Dominic Gates of The Seattle Times, unbeknownst to either of us, wrote he’s doing the same thing via New York on Air France. I would be flying Air France. Friends warned me that the passenger experience on Air France, however, was hardly what the A380 is all about.

They weren’t kidding.

I had been on the test A380 during static displays before, but never in a passenger-configured model. At the PAS, Qatar Airways had its own little air show, displaying more airliners than any OEM: the A319, A320, A350 and A380 plus the 787. The A350 and A380 were open to the press. As with anyone in the industry, I had long-heard of how the Middle Eastern airlines went over the top on outfitting their cabins, but I wasn’t remotely prepared for the Qatar A380. Walking on board, into the first class section, was a jaw-dropping “wow” moment.

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Embraer CEO talks about risks

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Introduction

Embraer CEO Paulo Cesar Silva. Photo: AINOnline via Google Images.

June 22, 2015, Paris Air Show, © Leeham Co. Embraer has emerged as the#3 commercial aircraft producer over the years, behind Airbus and Boeing and overtaking Bombardier, by approaching risks carefully and conservatively. No other decision in recent years reflects this approach than what to do when events outside its control forced officials to decide what to do about the future of the E-Jet.

Bombardier launched the CSeries with a new design and a new engine. The larger of two models, the CS300, was a direct challenge to Airbus and Boeing and their smallest aircraft. Airbus responded with the New Engine Option family, forcing Boeing to react with the re-engined 737, the MAX.

With the smallest CSeries, the CS100, a competitor to the largest EJets, the E190 and E195, Embarer had to do something. The question was what.

Embraer could launch an entirely new, larger aircraft, following the Bombardier example. It could do a “simple” re-engine of the EJet. Or it could do something else.

Officials chose to stay away from confronting Airbus and Boeing with a CS-300-sized EJet. Instead, they drew the line at 133 seats in highest density, adding 12 seats to the E-195. The Pratt & Whitney GTF was chosen to power a fundamentally new airplane, one with new wings, new systems, aerodynamic upgrades and other improvements.

We met with CEO Paulo Cesar de Souza e Silva at the Paris Air Show to talk about EMB’s approach to global risk factors.

Summary

  • Oil prices, over-ordering and over-expansion by airlines factor into Embraer’s market assessments.
  • Airline focus on market share rather than profitability is bad decision-making.
  • Asia is Embraer’s best opportunities today.

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Pontifications: Final thoughts of the Paris Air Show

Bu Scott Hamiltn

By Scott Hamilton

June 22, 2015, c. Leeham Co. The Paris Air Show was largely as expected, with a few small surprises. Boeing did better than expected via-a-vis Airbus, actually leading slightly in firm orders and tied in orders-and-options going into Thursday. This is virtually never the case, particularly at the Paris Air Show, Airbus’ “home” turf. At the same time, some Wall Street analysts noted the firm orders fell below expectations. I’m not especially concerned about whether an announcement was firm or a commitment, because the latter typically firm up, if not within the current calendar year then usually in the next. Note, for example, Boeing announced the launch of the 777X program at the 2013 Dubai Air Show was some 200 commitments, or thereabouts, but the orders didn’t firm until 2014. Airbus announced a commitment for 250 A320s from Indigo in 2014 and it will likely be firmed up this year.

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Airbus wraps up Paris Air Show 2015

June 18, 2015, c. Leeham Co: Airbus traditionally wraps up the Paris Airshow with a Thursday review of their orders during the week. We have the major events captured in pictures, describing what was announced during the week. Boeing does not end the air show with a similar event.

Airbus President and CEO, Fabrice Brégier, opened the wrap up by saying that he was perhaps a little to conservative in the first briefing Monday where he said that he expected Airbus to book “a couple of hundred orders” during the show. In the end it became 421 orders/commitments, the fourth best result during air shows in Airbus history.

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Odds and Ends from Paris Air Show

  • A350-1100, A380neo
  • A350-900, 787-10 thrust issues

June 18, 2015: The industrial part of the Paris Air Show is over, and here are some closing odds and ends. We may have some more next week when we decompress.

A350-1100 and A380neo

The prospect of an Airbus A380neo was one of the top topics this week. Airbus suggested a neo might include a modest stretch, which was the only piece of new information about the neo topic in the public press conferences. We have more on this after this….

The Wall Street Journal reported that Airbus is talking with customers about the prospect of a stretch of the Airbus A350-1000, commonly referred to as the A350-1100. The Seattle Times reported there are no customer talks (link not available-we used up our free access, but you could search The Times).

We asked John Leahy, chief operating officer-customers of Airbus about the A380neo and the -1100 on the sidelines of the closing Air Show press conference:

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Airbus wins hot Wizz competition: 110 A321neos and with it the Paris Air Show

  • Deal signed 10 minutes before press conference
  • Boeing loses out in aggressive bid for 737 MAX 200
  • Last minute deal gives Airbus PAS win over Boeing

June 18, 2015, Paris Air Show: It was one of the most hotly contested campaigns in Europe, for a triple-digit order from the Hungarian low

Airbus super-salesman pulled one of his famous rabbits out of the hat at the last minute to win a crucial competition over Boeing and with it, bragging rights over Boeing at the 2015 Paris Air Show. Photo via Google images.

cost carrier, Wizz, for either the Boeing 737 MAX 200 or the Airbus A320 family.

For Boeing, a win was sorely needed for a second customer for the 737 MAX 200. It would also mean displacing Airbus as the incumbent supplier to Wizz.

For Airbus, it didn’t want to be displaced and winning this deal would increase the A320neo family lead over the MAX and keep a thumb on the MAX 200.

In a deal signed just 10 minutes before the scheduled press conference of a “customer announcement,” Airbus won and Boeing lost.

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Bjorn’s Corner: Paris Air Show review

 

By Bjorn Fehrm

By Bjorn Fehrm

June 18, 2015, c Leeham Co: With the industrial part of Paris Air Show over (the public portion continues through the weekend), one can start to summarize impressions. I have over the years participated in around 10 Paris Air Shows or Farnborough International Air Shows. This was one of the first where one could see that people were stopping and looking up to observe the aircraft which were quiet.

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Embraer gains 125 orders at half-year

John Slattery, chief commercial officer, Embraer Commercial Aircraft. Photo via Google images.

June 17, 2015, Paris Air Show, c. Leeham Co. With focus, as always, on Airbus and Boeing, and an airplane that neither exists nor is about to any time in the near-term (the Middle of the Market aircraft), little attention was paid to Embraer, currently the third of the Big Four commercial aircraft companies.

Embraer finished the Air Show (which essentially ends June 18 for the industrial sector), with 50 orders for the E1 and E2 E-Jets.

John Slattery, the chief commercial officer, said the company is ending the first half of the year with 125 firm orders for the two platforms. EMB now has 70 customers, headed for its target of 100 by 2017, and an important new customer joined the ranks, albeit through a used airplane transaction. Delta Air Lines will purchase 20 E-190s once a new pilot contract is ratified. The airplanes will be flown by Delta pilots for the mainline carrier, not one of its regional partners.

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Engine Alliance undertakes PIPs, but not to level Emirates wants

June 17, 2015, Paris Air Show, c. Leeham Co. Engine Alliance, one of the two power plant suppliers for the Airbus A380, said today that it is undertaking Performance Improvement Package (PIP) upgrades to the GP7200 to lower maintenance and operating costs and to reduce fuel burn.

This contrasts with blunt remarks from Tim Clark, president and COO of Emirates Airlines (EK), that EA has “flat lined” and isn’t undertaking PIPs. Emirates is by far the largest operator of EA-powered A380s but recently ordered the competing Rolls-Royce Trent 900s for EK’s 50 A380s ordered late last year. Clark kept engine selection open at the time.

Dean Athans, Engine Alliance president, told LNC today that the A380 is a low-volume airplane and the

David Athans, president of Engine Alliance

business case for investing in the GP7200 to the level Clark want’s isn’t there.

“Tim is acting in the best interests of Emirates Airline, and he wants to most and the best of GP that he can get,” Athans said in an interview. “I’d do the same thing if I was in his place. He wants a brand new engine. He wants a large GTF or GE9X version for this A380s. I would, too. The position I’m in, looking at the volume and the business case for the A380, it doesn’t enable that level of investment.”

At the Annual General Meeting of the International Air Transport Assn. last week in Miami Beach (FL), Clark told LNC that EA wasn’t willing to invest in the PIPs Clark wanted, and RR is.

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