Pontifications: Boeing 737-9 roll-out–Nothing Special in the Air

March 6, 2017, © Leeham Co.: Boeing rolls out its 737-9 MAX tomorrow. Last week, I received a call from one of the network/cable news organizations asking, What’s special about this airplane? The answer is: Nothing.

Ryanair: cheapest and most profitable airline in Europe

By Bjorn Fehrm February 22, 2017, ©. Leeham Co: Ryanair is Europe’s airline with the lowest fares. And it’s the most profitable, despite growing faster than even the Middle East carriers (growth needs money). It’s time to dive deep… Read More

Norwegian, others have vision; US airlines don’t

Subscription Required Introduction Dec. 5, 2016, © Leeham Co. Last weeks’ approval by the US Department of Transportation of a license for Norwegian Air Shuttle to operate long-haul, low-cost service to and from the US drew immediate fire… Read More

Boeing stock sell-off on United news appears misplaced

Nov. 16, 2016, © Leeham Co.: The market sell off yesterday of Boeing stock appeared on the surface to be a reaction to the news that United Airlines is deferring 61 737-700s and switching these to four larger… Read More

Don’t look for defections to Boeing over Airbus delays

Subscription Required Introduction June 20, 2016, © Leeham Co.: Recent suggestions and threats that delays at Airbus for the A320neo and A350 means angry customers will flock to Boeing are naïve and grandstanding under the circumstances existing today…. Read More

737-7X, 737-10 studies illustrate Boeing weakness in single-aisle market

Subscription Required Introduction April 27, 2016 © Leeham Co.: News that Boeing plans to develop a “737-7.5” MAX, following on the prospect of a “737-10” stretch of the 737-9 illustrates just how weak its single aisle product strategy… Read More

Can Bombardier extend CS300 to a CS500? Part 2.

By Bjorn Fehrm Subscription required Introduction April 20, 2016, ©. Leeham Co: Last week we started our analysis to see whether Bombardier could stretch their C Series aircraft program from two members covering 100 to 135 passengers (in… Read More

Alaska Air’s brand refresh after 25 years

Jan. 25, 2016: Alaska Airlines announced its first rebranding in 25 years today, revealing a new livery and new logo font. The airline is in a fierce battle with Delta Air Lines, as the latter develops Seattle into… Read More

No fear of C919 for a generation

Nov. 4, 2015, © Leeham Co. The first COMAC C919 was rolled out of the factory over the weekend, China’s mainline entry into the fiercely competitive arena now “owned” by the Airbus-Boeing duopoly. Although the two giants each has… Read More

Pontifications: Boeing view of market conditions today

Sept. 14, 2015, © Leeham Co.: Randy Tinseth, Boeing’s VP Marketing, spoke with Bernstein Research last week on a variety of topics. In a note issued after the conversation, analyst Douglas Harned reported: “Boeing views the 140 orders to… Read More